Standard Flyer Sizes, Format and Dimensions

September 2024 · 2 minute read

A good flyer is an effective marketing tool that can be handed out to the general public. The flyer should advertise your business or event and get your target audience interested. And you can get more attention of your targeted audiences when the design, size and dimensions of your business flyer are accurate.

Hardly anyone will read through your flyer if the layout is not attractive and correctly sized. A flyer with standard size and dimension will help you in:

Follow this Appy Pie’s handy Flyer size guide and get advantages from perfectly sized business flyer boards. This will lead you to know which size and dimension would be better for your flyer board.

There are three common flyer sizes, each of which has its own benefits:

  • Small Format:
  • The most common flyer size is the standard 8.5″ x 11″ size. This is usually used for handouts.

  • Standard Format:
  • The next most common size is the 8.5″ x 5.5″ size. This is often used for brochures, postcards and anything that has to be mailed.

  • Large Format:
  • The third popular flyer size is the 4.25″ x 9″ size. This is mostly used for broadsheets, business cards and anything else that has to be printed on a pocket-sized flyer.

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